Quick overview:
Today, a visually and content-wise appealing website is expected by internationally and nationally as well as locally operating companies or freelancers. Find out how modern modular systems can help you build your website and which features are indispensable.
Website construction kit - so that website creation succeeds
Only recently, setting up a website involved a considerable amount of work. In most cases, the support of a professional web design agency was indispensable, with costs running into three or even four figures. For many freelancers or start-ups, such an investment often proved to be prohibitively expensive.
In recent years, the situation has changed dramatically for the better. Today, you need neither special skills nor capital to create a website or even an online store. A website builder makes it possible for anyone to create a website.
This innovative modular system is a smart software solution that guides you through the entire process and supports you as you build your website step by step. With each step, your website takes shape, so that in the end, you can publish your finished website with just one click.
Another advantage of website builders is that they turn website creation into a low-budget project. Reputable providers offer basic features for free. However, many companies find it beneficial to add a few additional modules.
Basic features - these functions are usually available free of charge
One of the hallmarks of a reliable provider is offering you several features of the modular system free of charge. The following basic functions allow you to create a secure website with a professional look:
- • An HTTPS web address that enables encrypted data exchange between your website and its visitors, making the data inaccessible to third parties.
- • Creating multiple subpages to make your website more diverse.
- • We provide a selection of layouts tailored to your company profile that you can customize with just a few clicks.
- • Responsive design, ensuring that your website remains clear and easy to use whether viewed on a PC or laptop screen or on a smartphone or tablet display.
- • Access to a free photo database. For even more images, you can check out other free photo archives, such as Unsplash.
Free basic features are usually sufficient for one-pagers and smaller websites. Although the available storage space is limited, this is not a problem in such cases.
Extended range of functions - these features ensure a sophisticated Internet presence
A website builder can be expanded beyond its basic functions with just a few clicks. Depending on the provider, the selection of paid features varies; some are bundled in packages, while others can be purchased as individual modules. In our view, your website needs the following features if you conduct most of your business online.
Own domain name
A unique domain name is a clear advantage when it comes to building a reputation and making your company easier to find online. You choose one of the freely available domains that best suits your company name and profile and decide on a specific ending such as .de, .com or .net, depending on your needs.
Advertising-free web presence
A free website typically displays ads from your provider. An ad-free option is a useful feature, especially since it allows you to generate additional revenue by running Google Ads or other advertisements.
SEO tools
In order for your potential customers to find you in the endless expanses of the internet, your homepage or online store should appear at the top of the search results. Search engines use several criteria to decide how websites are ranked in searches. The quality of your texts is one of the most important of these. A mostly fee-based module with smart SEO tools supports you in optimizing your content for Google & Co.
Warning-proof legal texts
Um legal betrieben zu werden, muss jede Webpräsenz ein Impressum und eine Datenschutzerklärung enthalten. Meistens sind diese Pflichtangaben im Footer der Internetseite zu finden. Grundsätzlich können Sie diese Texte auch mithilfe von kostenfreien Tools online erstellen lassen. Für Onlineshops und generell für Webpräsenzen, die eine intensive Kundenkommunikation wie zum Beispiel E-Mail- und Newsletter-Marketing betreiben, sind extra an das Firmenprofil angepasste abmahnsichere Rechtstexte empfehlenswert. Neben einem Impressum und der Datenschutzerklärung gehört zum Beispiel auch ein Disclaimer hinzu.
Choose features for your website that will bring you forward and increase your sales. Thanks to the modular website systems, an individual solution can be realized for every website.
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